Night Market Advertising Package
This marketing package for the Vietnamese Student Association was for a festival inspired by a market of the same name. The night market is known for the neon signage and twinkling lights surrounding the street, forever glowing in the background of the night.
I used the neon sign images to portray things that were available at the event: lanterns, food, karaoke, and games. Text had to emulate what you would see on a neon sign, so I went for a geometric script and hard outlines.
